Export Growth
Conquer global markets with the power of export.
WHY EXPORT GROWTH IS NEEDED
THE LIMITS OF DOMESTIC DEMAND
Expanding over the border
Oversaturation of the domestic market and low purchasing power encourage companies to search for customers outside domestic borders.
INCREASING THE SCOPE OF SALE
Income growth
Export enables expansion of the customer base, increase of the scope of sale and the better use of existing capacities.
DIVERSIFYING MARKET RISKS
Allocation of market risks
Entering multiple markets reduces dependence on just one economic environment and lessens the impact of local economic instabilities.
INCREASING BRAND AND BUSINESS VALUE
Strengthening business recognition
A company gains better insight into their market relevancy when entering foreign markets, which can leave a positive impact on their image and attract partners and investors.
THE CONSEQUENCES OF NOT DEVELOPING EXPORT IN A PLANNED AND SYSTEMIC WAY
WRONG CHOICE OF MARKET AND PARTNERS
Without a detailed analysis, a company can invest resources in markets which lack real potential or work with partners which do not guarantee growth.
EXCESSIVE COSTS AND LONG RETURN ON INVESTMENTS
Unplanned investments in export can deplete resources without a visible impact on profit or market share.
UNSUCCESSFUL ADJUSTMENT TO LOCAL DEMAND
Inconsistencies between products, pricing policy, language or logistics and local expectations lead to a weak market response.
OPERATIONAL DELAYS AND REPUTATIONAL RISKS
Inadequate logistics, lack of legal coverage or cultural misunderstandings can damage the realization of agreements and the trust of foreign customers.
MARKET4WIN SOLUTIONS
1. FORMING AN EXPORT STRATEGY AND CHOOSING TARGET MARKETS
Through a structured analysis, we identify the most promising markets for products or services, taking into account demand, competition, regulations and commercial opportunities.
2. DEVELOPMENT AND ADJUSTMENT OF EXPORT SUPPLY
We help localize products and messages to suit the specific cultural, linguistic and market elements of the target countries.
3. ORGANIZING SALE AND DISTRIBUTION CHANNELS
We define optimal models for export sales (direct sale, distributors, agents, online channels) and we help in establishing a trusted partner network.
4. EXPORT BUSINESS PREPARATION
We define optimal models for export sales (direct sale, distributors, agents, online channels) and we help in establishing a trusted partner network.
5. PILOT PROJECTS AND PERFORMANCE CONTROL
We test our approach through limited and measurable initiatives, which minimizes risk and improves return on investments.
6. EDUCATION AND INTERNAL CAPACITY DEVELOPMENT
We offer support in growing the capacities of export teams and management, through workshops, consultation and concrete tools.
7. CONSTANT SUPPORT AND EXPORT SCALING
Market4Win is your partner through every phase of the export process, offering strategic and operational support in growing the scope of export and expanding to additional markets.